How Do I Get ISBN, etc

Hi John,
I have just finished my book and I am ready to publish it. I remember you saying once that you know a really good publisher in China. My book is about acupuncture and will need to be translated into both Chinese and Japanese.
Can you recommend a publisher for me in China?
And if you have time, what is the process for getting an ISBN number or even a barcode? I see you have both on your book which I use for some products from Indonesia. I will also use your book when the books are published in China.

And I do continue to read your posts.
Thanks again,
Edward L


Edward,


Thanks for your note...  check out an entire book on the subject at perishyourpublisher.com

What Does 1000 PaperBacks Look Like

If you plan to import books yourself, even pick them up off the docks after they are unloaded from the ship and clear customs, here is what the entire shipment looks like.  The value is about $3000 landed, and weighs about 1500 pounds.

I am not about to pick up such a shipment in my car, so at Home Depot I rented a truck, total cost about $35.00 and 90 minutes, about 20 of it stuck between two trains along Seattle's waterfront.

Then it is just a matter of unpacking the boxes, in this case in the rain so I used the cover as an umbrella, and loading the boxes into my ...ahem... warehouse, or office as the case may be.

Eye On Competition

Jenkins Group presents


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Forgotten Books

On Fri, Oct 1, 2010 at 5:44 PM,  <john@johnspiers.com> wrote:

I wish to buy a book on amazon.com, but the product description is in goobledegook, and I am afraid it will be true of the book too...  see for yourself, and please let me know...  are your books readable?

http://www.amazon.com/History-Protestant-Reformation-England-Ireland/dp/145101712X/ref=sr_1_1?ie=UTF8&qid=1285951219&sr=8-1

John,

A fair question!

Yes, all our books are readable. The reason the description shown on
Amazon is less than legible is that, due to the large numbers of texts
we publish, OCR (optical character recognition) software is used to
capture a portion of the opening chapter, and this is used as the
description. Unfortunately current OCR software leaves more than a
little to be desired, so on a small percentage of the books we publish
(in which perhaps an uncommon font or text style is used) the end
product is something like what you see here.

If you would like to check on the content of any of our books, please
feel free to browse via our website www.forgottenbooks.org - where a
free e-book is available for each title. Please do note however that
the free e-book quality is far lower than that which would be printed
in a hard copy.

Best regards,
Oliver


On Sat, Oct 2, 2010 at 11:13 PM, John Spiers <john@johnspiers.com> wrote:

Oliver,

Thanks for your kind note.  I figured as much, but good to have

confirmation.

It seems your biz model is to get "forgotten books" set up for POD, promote

over amazon (and googlebooks?) and then sell which copies someone orders?

 Is this right.

I am a small publisher getting teachers published, but it would be good to

know if there is someone doing what I outlined above, somewhere they could

take an important book that they have no authored themselves, and have it

made available?  Does that fit with your model?  if so, I'd like to blog

that point on my list.

John

John,

You are pretty close on the mark there, yes.

Unfortunately at this time (and for the foreseeable future) we are not
set up to publish any previously unpublished books. We have a large
list of titles that will be made available over the coming years
(somewhere in the region of 50,000) and until all these books are
completed they will be our sole occupation.
I thank you for the interest and do wish you the best of luck with
your publishing business.

Regards,
Oliver

Book Trailers

Movies have trailers that are shown to promote other movies, and now on youtube is something called the "book trailer."  Here the author promotes his book somehow, in this case an author named Franzen pushes his ouevre.

I expect this to become an art form in time, although any teacher putting up youtubes is in effect making book trailers anyway.  But to make a specific youtube to push a book....  hmmm..

Buying Bestseller Status

This came out on HARO today...

How often is this done? I see more and more different tricks
being shared in high end seminars for how to "legitimately" buy
your way onto the bestseller lists...by having people buy 25
copies apiece during pre-launch in exchange for admission to an
exclusive event or a high value bonus... please share your
thoughts for an explosive blog post

and I'd like to know how common it is...

so I googled it...  and here it is...  not only can the big boys game the system for Rush Limbaugh and Bill O'Reilly, but small guys do it too...

"Private Colleges"

The FDIC is seeking to prosecute bank officers who misbehaved in the mortgage boom, to wit:

In the IndyMac case, executives are accused of granting loans that were unlikely to be repaid while seeking to benefit from the bank’s compensation structure. The former employees have denied any wrongdoing.

Well, isn't is exactly what goes on in the student loan practices of "private" schools?

Word Processor Vs Page Layout

Her eis a nice article laying out the differences in using a word processor program vs a page layout program, with examples and specific recommendations.