Here is an interesting review of Search Engine Optimization and Google. One point it makes is viewers do not necessarily translate into sales. This point was made by David Ogilvy long ago, and his work is essential to this day for anyone who wishes to advertise.
Yes, we nobodies have no real chance to advertise effectively on the web. But we can use the web to communicate with those we reach through school catalogs.
Yes, we nobodies have no real chance to advertise effectively on the web. But we can use the web to communicate with those we reach through school catalogs.
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